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Top Ten Ways To Get Tons Of Traffic

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Driving Effective Marketing Click-Through Rates

Forget the recycled “top 10 tips” listicles. The traffic strategies that actually moved the needle in 2019 came down to a tight, multi-channel system — search optimization, video, organic social, and retention plays working together rather than in isolation. Marketers who treated these as separate boxes to check consistently underperformed the ones who built them into a single funnel.

• SEO best practices centered on keeping page titles near 65 characters and meta descriptions around 180 characters, alongside internal linking, mobile responsiveness, and clean backlink profiles.
• YouTube’s status as the second-largest search engine behind Google itself pushed marketers to embed hosted video directly into landing pages and blog posts rather than linking out.
• Organic social strategy leaned on cross-posting across Facebook, Instagram, LinkedIn, and Pinterest, using bio links and Stories timed to audience peak-activity hours.

The SEO Foundation

Search still drove the largest share of qualified traffic, but the mechanics mattered more than the buzzword. Keyword research had to translate into actual on-page structure — titles trimmed to roughly 65 characters so they don’t get truncated in the SERP, descriptions capped near 180 characters to keep the full pitch visible, and internal links connecting related posts so crawlers (and readers) don’t dead-end on a single page. Mobile responsiveness and a clean, spam-free backlink profile rounded out the checklist; sites ignoring any one of those four pillars saw rankings stall regardless of how much content they published. Anyone auditing their own setup can start with the basics laid out in 12 Free SEO Tools You Must Use.

Video as a Growth Lever

Video marketing stopped being a nice-to-have and became a required line item. The logic was simple math: YouTube functions as the second-largest search engine on the internet, sitting directly behind Google, which means a well-optimized video isn’t just content — it’s a second search listing.

YouTube ranks as the second-largest search engine behind Google — which is exactly why embedding hosted video on a landing page does double duty for search visibility.

Marketers embedded hosted videos directly into landing pages and blog posts specifically to reduce bounce rate and extend dwell time — both signals that search engines reward. Optimizing video metadata, adding closed captions, and publishing full transcripts gave those same videos a shot at Google’s Universal Search real estate, stacking a video result on top of the standard text listing. Sites looking to build this out from scratch can follow the framework in 10 Easy Steps For Getting Video On Your Business Website.

Organic Social Distribution

Cross-channel posting across Facebook, Instagram, LinkedIn, and Pinterest remained the backbone of organic reach heading into late 2019. The tactics that separated brands actually converting traffic from those just posting into the void: bio links pointed at specific landing pages rather than a generic homepage, interactive formats like Instagram and Facebook Stories used to drive swipe-ups, and posting scheduled around each platform’s actual peak-activity hours rather than a one-size-fits-all calendar.

Supplementary Channels That Still Moved Numbers

Beyond the core three, 2019 playbooks consistently pointed to a handful of supporting tactics: email campaigns with embedded multimedia to lift open and click-through rates, proactive outreach to reclaim broken backlinks, influencer collaborations for audience borrowing, topic clusters to consolidate topical authority, and selective paid amplification through localized social ads to push proven organic content further. None of these replaced SEO or video — they extended the reach of content that was already working. Anyone building out the email piece specifically should look at Email Marketing for the mechanics of embedding multimedia without tanking deliverability.

None of this works as a checklist you run once. The metadata limits, the video embeds, the Stories timing — they’re maintenance tasks, not launch tasks, and the sites that treated them that way going into 2020 were the ones still climbing the SERPs while everyone else’s traffic plateaued.